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Press Release


Celebrities Join Efforts To Keep Children Safe

NEW YORK, MARCH 30, 2008 - April marks the 25th anniversary of National Child Abuse Prevention Month, a time dedicated to child abuse education, awareness and prevention activities. To observe National Child Abuse Prevention month, Love Our Children USA, (a national organization headquartered in New York whose mission is to break the cycle of violence against children) begins its fifth annual GET BLUE campaign – a national effort to educate and raise awareness for Child Abuse Prevention.

The "Blue Ribbon" is the symbol for child abuse prevention. Love Our Children USA urges every person across the country to GET BLUE. By wearing a Blue Ribbon pin during April and throughout the year, we can educate families, children, neighbors, organizations and communities on how to prevent child abuse and neglect -- encourage community and individual involvement in recognizing and preventing child abuse and neglect – assist families in achieving healthy parenting practices through education and resources and empower individuals to report child victimization and intervene in situations where violence and neglect harm children.

In addition to Mayor Bloomberg, celebrity friends are joining Love Our Children USA to keep children safe. Dancing With The Stars, American Idol, Cameron Mathison, Emily Blunt, Michael Buble, Rod Stewart and many others rallied in support of Love Our Children USA by donating incredible auction items that will be offered online at www.charityfolks.com  Hot items, such as tickets to the Dancing with the Stars FINALE, Front Stage American Idol tickets with VIP credentials, a private dance lesson with Cameron Mathison, apparel from Emily Blunt of The Devil Wears Prada and much more will raise money for Love Our Children USA.  The auction will run from Monday, March 31 to Monday, April 14.

And on April 1 st, Melania Trump rings the bell at the Closing Bell Ceremony at NASDAQ in support of Love Our Children USA. Joining her is Cameron Mathison (All My Children, EXTRA, Dancing With The Stars) and Rebecca Budig (All My Children.)

In addition, Chair Elisabeth Hasselbeck (The View) and Host Cameron Mathison join the organization in the Fifth Annual National Love Our Children Day event in New York City on April 5th. Joining them will be Meredith Vieira (Today Show), Ashleigh Banfield (Hollywood Heat), Frank Grillo (Blind Justice, Prison Break) and more --- including a performance by the New Menudo.

According to Love Our Children USA Founder and Chief Executive Officer, Ross Ellis “Child abuse has reached epidemic proportions and the unnecessary tragedies we’ve seen in the last year calls for educating the public immediately and often.” Reports of child abuse nationwide have increased by 30-percent in the last 10-years. If the country thinks child abuse isn't a problem, they need to think again. M ore than 3 million children are victims of child abuse each year and almost 1.8 million children are reported missing each year, many of whom are abducted from their homes and front yards. T hose are only the ones that are reported.

“It is of critical importance that we educate the American public and raise a greater awareness to break the cycle of violence against children – before it starts,” says Ellis.

Ross Ellis said “A child's voice is small, ignored and unheard. We must raise the volume so that everyone hears their message. Imagine if everyone in the country wore a Blue Ribbon -- if every community, business, school, faith organization, hospital and home displayed a Blue Ribbon -- we could make such an impact in raising awareness to break the cycle that breaks children's hearts ...
their lives ... and their spirit.”

National Child Abuse Prevention Month is not only a timely opportunity to remind ourselves of our collective responsibility to protect America’s children and strengthen America’s families, but it is time to accelerate education and awareness of this very public epidemic and make our children a priority NOW. The country, our communities, concerned citizens, and even youth must work together to break the cycle.

About Love Our Children USA

In its ninth year, Love Our Children USA is the national nonprofit leader headquartered in New York City that honors, respects and protects children. Its mission is to break the cycle of violence against children. Love Our Children USA has become the go-to prevention organization for all forms of violence and neglect against children in the U.S.  It works to eliminate behaviors that keep children from reaching their potential. It redefines parenting and creates kid success by promoting prevention strategies and positive changes in parenting and family attitudes and behaviors through public education. It works to empower and support children, teens, parents and families through information, resources, advocacy, and online youth mentoring. Its goal is to keep children safe and strengthen families -- Its message is positive ... one of prevention and hope.


Contact: Media Relations
Love Our Children USA
888.347.KIDS / 212.629.2099



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